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Updated: 8 Mar 2023

Which laptop brand to buy in 2023

Unique Which? data will help you choose a laptop brand that lasts. We've surveyed owners of Apple, Acer, Asus, Dell, HP, Google, Lenovo and Microsoft laptops to reveal which develop the least faults over time, and the brands customers would recommend

Michael Passingham

In this article

Best laptop brands
Best vs worst laptop brands
Verdict: top laptop brands in-depth
Common laptop problems
How we calculate the best and worst laptop brands

Knowing which laptop

Our unique survey data reveals the truth behind brand loyalty to find out which brands laptop owners would turn to time and again. We have also uncovered when popular laptop brands developed a fault and the reasons why products are repaired or replaced.

We now know the most common issue people encounter with their laptops is a severe drop in battery performance over a very short space of time. In fact, our research indicates this accounts for 22% of faults.

Keep reading to find out which laptop brands are the best.

Whatever your budget, our lab tests reveal which models are worth your money and which aren't. See our expert pick of the best laptops

Best laptop brands

In the table below, we've locked up our full results as this is reserved for Which? members only. But we can tell you that there is a big difference in what laptop owners say about the top-scoring brand versus those that appear lower down in our table. Our customer satisfaction score is based on overall satisfaction and whether respondents would recommend the brand to a friend.

Which? members can log in now to view the brands in the table below. Not yet a member? Join Which? today to access our laptop brand research and all of our online reviews – including laptops, desktops and electric cars.

Brand	Customer score	Customer score rating	Average Which? test score	% Fault-free in first seven years
	85%		90%	88%
	81%		64%	88%
	80%		n/a	79%
	76%		81%	85%
	75%		71%	93%
	75%		60%	84%
	74%		77%	82%

Best laptop brand table notes:

Results are based on a March 2022 survey of 16,097 Which? members and the general public who own laptops that were purchased between 2015 and 2022.
Customer score is based on overall satisfaction and whether they would recommend the brand to a friend.
Average test score is based on results of models tested under the latest test programme and available to buy as of August 2022.
Fault-free percentage based on respondents not having experienced a fault in the first seven years of ownership.
Where n/a is reported there is not enough data.
Brands with insufficient sample sizes were not included (minimum of 30 respondents required).

Best vs worst laptop brands

As the table below demonstrates, there is a big difference between the top-scoring and bottom-scoring brands in our tests, and a sizeable difference in terms of how satisfied people are with their laptops.

	Best	Worst
Average score in our laptop tests	92%	44%
Fault-free in the first seven years	93%	63%
Customer score	85%	63%

Verdict: top laptop brands in-depth

We've pulled together insight from our laptop experts, plus our survey data and independent lab test results, to give you an in-depth look at each laptop brand.

Which? members can log in to view our unique lab test scores and survey results.

If you're not yet a member, join Which? to get instant access to our verdicts on the following laptop brands, listed here in alphabetical order:

Acer laptops verdict
Apple laptops verdict
Asus laptops verdict
Dell laptops verdict
Google laptops verdict
HP laptops verdict
Huawei laptops verdict
Lenovo laptops verdict
LG laptops verdict
Medion laptops verdict
Microsoft laptops verdict
MSI laptops verdict
PC Specialist laptops verdict
Samsung laptops verdict

You will also get access to all of our online reviews and insight, including our expert pick of the best laptops.

Common laptop problems

In our survey there were two common hardware problems people experienced with their laptops that stood out from the rest. The first is a severe drop in battery performance over a very short space of time. Of course, batteries only have a limited lifespan, but we would still expect them to have a gradual reduction in performance rather than a substantial drop-off. The second was their laptop dropping in speed and performance.

22% of reported faults were battery related
21% were related to dropping in speed and performance.

Wondering whether it's worth repairing a laptop rather than replacing it? Find out how much it really costs to fix a laptop.

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How we calculate the best and worst laptop brands

Which? has a wealth of information on the UK's favourite computing brands. Every year we ask Which? members to tell us about the technology products they own – from how likely they would be to recommend a brand, to how reliable the products are once they get them home.

This year, 16,097 Which? members and the general public told us about their devices. We calculate a brand's customer score based on the results of our annual survey.

Our product experience surveys, combined with our extensive lab tests, mean we can recommend the best laptops you should buy – simply use our expert laptop reviews.